Allure Best of Winner!

  • Support your hair's inner strength and grow it strong as a sequoia with this fortifying shampoo that repairs hair damage by up to 97%.

  • Made for all hair types and textures with damage from heat styling, physical wear and tear or over-processing

The plant-based protein Keravis strengthens strands and prevents damage while the powerful antioxidant Astaxanthin helps heal and repair. With a scent as bright as a California fruit farm, breathe in sweet Raspberry and Peach blended with fresh Water Flowers.